Mellow Mushroom Partners with Curbit and QSR Automations to Deliver a More Transparent Digital Order Experience

Mellow Mushroom, the legendary stone-baked pizza brand known for its vibrant atmosphere and imaginative menu, has partnered with Curbit and QSR Automations to enhance the digital ordering experience across its system. 

As Mellow Mushroom rolls out QSR Automations’ ConnectSmart® Kitchen technology across its locations, Curbit will be added to enable smarter, more transparent communication with guests during the off-premises ordering journey.

Powering a Transparent Guest Experience Through Real-Time Messaging

Off-premise guest expectations are higher than ever—and Mellow Mushroom is focused on delivering a digital experience as memorable and satisfying as its dine-in vibe. The first phase of the Curbit implementation focuses on guest messaging, using real-time kitchen data from QSR Automations to keep guests informed throughout the order journey.

Guests will receive text updates telling them:

• When their order has started and when it will be ready,

• When their pizza is in the oven, and

• When it’s ready for pickup.

This transparency reduces uncertainty, builds trust, and ensures that fans of Mellow Mushroom get their food hot, fresh, and right on time—without needing to wait or wonder.

“We’re focused on improving the digital experience in a way that reflects the hospitality we’re known for in-store,” said Ahsan Jiva, EVP of Strategy & Transformation at Mellow Mushroom. “With QSR’s kitchen platform and Curbit’s guest messaging, we can give guests more clarity while helping our teams stay focused on food quality and execution.”

Building on Strong Partnerships

The collaboration is made possible through QSR Automations, a trusted technology partner of both Mellow Mushroom and Curbit. As Mellow Mushroom deploys QSR’s kitchen display system across its locations, Curbit will be added to each new installation, creating a seamless pipeline of real-time kitchen data to power smarter guest interactions.

“This partnership is a great example of what’s possible when best-in-class kitchen tech and real-time orchestration come together,” said Scott Siegel, CEO of Curbit. “We’re proud to work alongside QSR Automations to support Mellow Mushroom’s digital transformation.”

A Path Toward Capacity Management and Smarter Promise Times

While the initial rollout centers on guest communication, Curbit and Mellow Mushroom are already looking ahead to phase two: unlocking capacity-aware operations. With QSR’s real-time kitchen data and Curbit’s dynamic orchestration engine, the team will work toward smarter order pacing and intelligent promise times—empowering locations to manage digital volume without sacrificing food quality or service.

This phased approach ensures franchisees can adopt technology at a sustainable pace while delivering immediate value to guests and teams alike.

If you want to learn more about kitchen capacity management solutions from Curbit, reach out to us.  We would love to hear from you.

About Mellow Mushroom

Mellow Mushroom has been serving out-of-this-world, stone-baked pizzas since 1974. Founded in Atlanta, Georgia & now operating 165 locations across 16 states, the iconic pizza bakers are all about being high on pizza, people and passion. Elevating the dining experience with A Higher Order of Pizza™, Mellow Mushroom’s coveted secret dough recipe and red sauce have garnered a cult-like following over the years. 

Mellow Mushroom’s menu of hand-tossed, stone-baked pizzas also includes calzones, hoagies, munchies, greens, sweets & more with plenty of gluten-free & vegan options. Behind the Mellow bar, guests can enjoy a selection of fun, specialty cocktails & mocktails, wines and a selection of local beers. 

Each location is locally owned and operated, providing a local flare baked in with Mellow’s trippy vibes, high quality, fresh ingredients and psychedelic artwork. Touted for its cult-like following and counterculture essence, Mellow Mushroom blends the boundaries between art, music, high-quality ingredients and passionate standards for dining. Mellow out…

For more information visit www.mellowmushroom.com.