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2025: A Year of Momentum, Partnerships, and Growth in Digital Restaurant Operations

Written by Curbit Team | Dec 30, 2025 5:12:50 PM

2025 was a landmark year for Curbit as restaurants across the country embraced its kitchen capacity management platform to meet the demands of the booming digital ordering ecosystem.

With guest expectations at an all‑time high and off‑premise orders dominating industry growth, Curbit’s solutions helped brands streamline operations, deliver orders on time, and ensure consistent — and delightful — “happy handoffs.” 

 

 

Select Customer & Key Partnerships in 2025

A few key momentum drivers for us in 2025:

  • Starbird - Curbit expanded its footprint with Starbird, a fast‑growing next‑gen QSR brand focused on digital excellence. This partnership enhances guest communication and kitchen efficiency with real‑time orchestration and precise order readiness updates. 

  • Boudin Bakery - The iconic San Francisco brand joined the Curbit family to streamline digital order flow and kitchen throughput across all its locations — reinforcing consistency, speed, and quality. 

  • 54th Street Restaurants - A long‑standing fan favorite, 54th Street Restaurants tapped Curbit to optimize digital order capacity and kitchen workflows across 32 locations, driving measurable efficiency gains and improved guest satisfaction. 

  • Zippy’s Restaurants - Zippy’s integrated Curbit’s capacity management to elevate customer experience and operational performance amidst rising digital demand — improving timing accuracy and reducing kitchen stress. 

  • Mellow Mushroom - This beloved pizza brand partnered with Curbit and QSR Automations to deliver a more transparent digital experience, signaling its commitment to meeting customers where they order. 

  • Equator Coffees - Curbit’s dynamic order throttling and Olo integration helped Equator Coffees hone digital order readiness and guest communication across its retail operations. 

 

 



What This Growth Means

Across these partnerships, a few themes emerge:

 

1. Digital Orders Demand Precision

Restaurants today are judged not just by food quality but by how reliably and precisely orders are delivered. Guests expect on‑time pickups and deliveries, or they churn — and that’s where Curbit’s emphasis on real‑time capacity awareness makes all the difference. 

 

2. Kitchen Capacity Management is Now Table Stakes

With digital channels driving a large share of revenue, static promise times and manual pacing simply don’t scale. Curbit’s dynamic order orchestration and real‑time guest messaging help brands balance load, reduce wait times, and keep kitchens in their Goldilocks Zone — not overwhelmed, not idle, but just right for consistent throughput. 

 

3. Operational Efficiency Drives Better Guest Satisfaction

Faster throughput isn’t just a back‑of‑house metric. It directly powers happier guests, better reviews, and stronger brand loyalty — especially as delivery becomes the dominant growth channel for many chains. 

 

 

California Fish Grill
Digital Revenue Growth After Implementation

In 2025, renowned fast‑casual seafood brand California Fish Grill selected Curbit to elevate operational consistency and digital order accuracy across all its locations. Known for responsibly sourced sustainable seafood and a strong guest experience ethos, California Fish Grill rolled out Curbit after a successful pilot — where real‑time kitchen data and analytics helped improve quote‑time accuracy, boost on‑time readiness, and significantly reduce food dwell time. By embedding Curbit into its kitchen workflows, the brand is enhancing speed of service and creating a more reliable guest experience that supports both in‑store pickup and off‑premise digital orders — further reinforcing its commitment to “happy handoffs.”

Digital sales increased by +9.2% across 60 locations.

  • Delivery revenue rose by +11.9%
  • Digital (non-delivery) revenue increased by +5.2%

Key Insight:
Curbit provided highly accurate make-time minutes across California Fish Grill’s entire menu based on actual production times — not static estimates. By pairing these updates with real-time order orchestration, Curbit drove a 9%+ increase in digital revenue, streamlined order flow, and preserved food quality during high-demand periods!

 

 

Looking Ahead: 2026 — The Year of Reliable Digital Throughput

As we step into 2026, the restaurant industry is more reliant than ever on technology that ensures happy handoffs — the moment the order moves from kitchen to guest or driver with confidence, temperature, and timing all intact.

 

Why 2026 Will Be Stronger

 

  • Digital Ordering Continues to Surge
    Guest behavior trends show continued growth in takeaway and delivery business — meaning operational consistency will be even more critical.

  • Expectations for On‑Time Delivery Will Rise
    With more brands vying for repeat business, accurate promise times and smooth throughput will separate leaders from laggards.

  • Adaptive Tech Leads in Scalability
    Curbit’s real‑time, AI‑driven orchestration will be essential as more multi‑location brands and enterprise groups adopt capacity‑aware solutions.

 

Here's to an Amazing 2026

2025 was a breakthrough year for Curbit, marked by meaningful customer wins and industry recognition. But it was also proof of a bigger trend: restaurants that embrace capacity intelligence don’t just survive digital disruption — they thrive in it.

 

2026 won’t just be about growth — it will be about dependability.

And for restaurants committed to delivering on their promise, Curbit will remain a central partner in making every order a happy handoff.